Academy

WE TRANSMIT SAVOIR-FAIRE, CULTIVATE TALENT AND EMPOWER LEADERS TO BUILD A LASTING LEGACY

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We design transformative learning journeys that combine cultural depth, operational precision, and creative exploration. Through bespoke programs, immersive workshops, and masterclasses powered by Expert Minds, we transmit savoir-faire, strategic vision, and the codes of luxury. Our methodology ensures that every participant from executives to rising talents not only acquires knowledge, but lives it, turning expertise into legacy.

Our academy approach

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Bespoke corporate
training & courses

Powered by Expert Minds and applied through the Academy Methodology, our bespoke corporate programs are designed to transmit savoir-faire, ensure excellence and shape legacy. We reinforce the art of hospitality in everything we do.

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Public masterclasses
& courses

Our public programs extend the Next Luxury™ Methodology beyond corporations, empowering entrepreneurs, legacy brand leaders, professionals, and young talents. Each course transmits global strategies, savoir-faire, cultural codes, and operational excellence, offering access to a framework born in the heart of the Kingdom of Saudi Arabia, preparing the next generation of luxury visionaries.

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The luxury hour

The Luxury Hour is your monthly rendez-vous with the minds shaping the next chapter of luxury. Step inside the conversation as we unveil stories, ideas and strategies that redefine what excellence means today.

Attend The Luxury Hour